VP Real Estate Marketing

October 3, 2020
New York, NY
Job Type



Company Houses is one of the nation’s oldest and largest not-for-profit developer/owners of affordable housing. It is a multi-faceted real estate organization, involved in the development, finance, construction and asset management of new and rehabilitated multi-family housing for low to middle income New Yorkers. Through its subsidiary, Company Houses Services, Inc., it conducts residential and some commercial property management, and its tax-exempt affiliate, Company Neighborhoods, provides human services to its development communities.


The Vice President  of  Real Estate Marketing is a mission-driven executive of the highest integrity who  promotes the  Company Houses objectives through leadership of all residential marketing initiatives which lead to successful lease up of new affordable housing projects. The Real Estate Marketing Vice President must have deep experience in residential property leasing policies and requirements for affordable housing programs. They must represent the company in its relations with applicants, city agencies and funders which reflects the Company Houses affordable housing mission.

Duties and Responsibilities:

  • Plan and  implement  all  marketing  and  leasing  functions  for  affordable  housing
  • Oversee the  eligibility  and  lease  up  process  of  applicants  for  affordable  housing programs
  • Review and coordinate the submission of applicant files for regulatory agency approval
  • Incorporate projects regulatory agreement terms, IRS Section 42, federal, state, or city marketing guidelines into eligibility process
  • Co-ordinate with Company Houses Development Department and government agencies to commence and implement new building initial rent up
  • Lead marketing meetings with city agencies
  • Prepare/submit marketing plans for government agencies’ approval
  • Co-ordinate property promotion and advertisement schedules with city agencies/advertising agent
  • Supervise application lotteries together with government agencies
  • Leadership responsibility to train and supervise daily operations of the department and ensure staff compliance with all regulatory requirements
  • Prepare annual staffing plan and budget which ensures delivery of new building lease ups
  • Ensure compliance with all applicable local, state and federal rules and regulations related to affordable housing including fair housing, low income tax credit and Section 8 subsidy programs
  • Ensure processing systems are in place to fulfill leasing timelines
  • Identify improvements needed for work flow process to ensure timely completion of leasing schedules
  • Work with the Development Department on planning for future projects to enhance properties amenities and in unit
  • Review/monitor advertising/marketing budget to ensure compliance
  • Create/format the project initial master log/unit distribution spreadsheet for new projects after lottery
  • Organize kick off meeting with management at beginning of the project
  • Monitor/report initial rent up progress within Company
  • Oversee Marketing Team (Director of Marketing/Project managers/Compliance specialists)
  • Liaison between owner and government agency (HPD/HDC/HCR/HUD)
  • Utilize data to analyze statistical information on potential applicants
  • Recruit, retain, and train staff of highest integrity


  • The candidate must have a minimum Bachelor’s degree or 10 years senior management experience in affordable housing
  • Minimum 10 years’ experience in LIHTC, HUD and Section 8 housing programs
  • Certified Tax Credit Specialist and/or Certified Occupancy Specialist
  • Must have excellent communication and interpersonal skills; Proficient in Microsoft office/Yardi or other real estate software
  • Possess strong processing systems experience, analytical and problem solving skills
  • Bilingual Spanish/English Preferred


Written Communication: Expert
Verbal Communication: Expert
Yardi: Expert


Bilingual (Spanish): Advanced


  • Senior management experience in affordable housing
  • Certified Tax Credit Specialist and/or Certified Occupancy Specialist
  • 10 years: Experience in LIHTC, HUD and Section 8 housing programs

Licenses & Certifications


Tax Credit Certification

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